Search the Community
Showing results for tags 'selling'.
Found 3 results
I've been contemplating/discussing the challenges of selling 'common' products in a saturated marketplace. Violins fall into that category. Everyone knows what a violin is. There are low end (mass produced), middle range, high end (bench made), and what I'd group as luxury instruments (where provenance is everything)...so anyone can find one at any price point to meet their needs/wants. The internet is great - but it's also overwhelming. If I start looking for something (anything) I find myself in a confusing forest almost immediately. Often times I can't tell what's what. However, while the internet is evolving, it's not going anywhere, so this overwhelming access to 'stuff' isn't going to disappear. I predict it's only going to get worse. A. How do you establish a niche for yourself in this climate? Most MNers would fall into the middle/high end market. How do you advertise? Do you have enough clientele? Where do they come from? What led them to you? B. If you are a consumer of any similar product (ie. where you want something handcrafted and not mass produced) - how do you search for what you want? How do you sort through the mass of items to narrow it down?
Hi guys, I am about to embark on my 2nd violin build after a relatively successful first build (see ). I really enjoyed my first and plan to work hard on making my second instrument one that I am proud enough to stamp with my name and put it up for sale. If you have sold an instrument, where did you sell your first? A violin trader or classifieds ad? Music shop? Realistically I am not looking to make a profit, but if I can sell it for enough to cover costs, I can continue to make them as I have time and keep this hobby going. This way I can keep improving my craft. I figure for myself as a player, I'd much rather take a well built hand-crafted instrument than a chinese CNC'd template that someone varnished for similar money. Surely there are some players out there with the same mindset? Appreciate any wisdom, you've all been doing this for a lot longer than I!
Hi, I've been violin/bow shopping recently and I began to wonder, will the customer ever know the "true" value of the instrument/bow that they bought? Stores will definitely put some sort of premium on the instrument, but as a customer unless we have the violin appraised elsewhere, we're never really going to know the true value. I was looking at a violin couple months back and really liked the instrument (feel and tone), but the instrument was marked at $3500. This was over my budget. When I asked if the price could be lowered, the sales person punched some numbers on his calculator and very willingly knocked off $500. I personally felt that was a little too easy and probably could have brought it down more. Similar story, I went back to the same store to buy a new violin bow. This Nickel Mounted Marco Raposo was labelled at $650. When I said it was over my $500 budget, the sales person punched in some numbers and brought it down to meet my $500 budget. Again, seemed too easy. Is this a sign of 'good customer service'? Or the result of a significant markup in prices? This makes me wonder how much my "$3000" violin is really worth. Maybe it's only worth $2000 and they just pocketed $1000. Kind of depressing, but I might just get it appraised at another store some day just out of curiosity. Anybody else have a similar experience? For people that own violin stores, is there a general "mark-up" (like 20%) on the actual value of instruments/bows?